Made for Modern Marketing
Get instant access to this value-packed 30-day structured course of mastering short-form content production. Whether you’re looking to create a presence on TikTok, IG Reels, YouTube Shorts, or even Facebook, short-form content is what will set you apart from the competition.
This course acts as a framework and guide on how to create effective short-form content that will engage your audience, provide value, build trust, and convince them that your content is worth their time.
For Marketers, By Marketers
Course host Pye Jirsa is a world-renowned expert on content creation. He’s amassed over 1.4 million followers on TikTok (and growing), 500k+ subscribers on YouTube, and has successfully created and launched multiple 7-figure business ventures.
This course is everything Pye knows combined with knowledge and expertise from other seasoned marketers and content creators. More importantly, it’s everything you need to know on creating short-form engaging, entertaining, and educational content.
The only Content marketing Masterclass You’ll Ever Need.
Educator Pye Jirsa will walk you through the following lesson in 30-Day Viral marketer. He'll also break down why short-form content is here to stay, and how you can create an autonomous content machine.
Lesson 1: Building Your Foundation
Start Course TodayWhy are you here? What’s in this for you? Put simply, I’m going to help you build a massive online following and community that will organically help you sell your products without spending a dime on traditional advertising. Sound too good to be true? It’s not. I’ve successfully used this framework to launch multiple businesses, sell millions of dollars in services, and even gain 6-figure contracts helping other companies do the same. Ready to master short-form content?
In this class, you will learn:
- Why short-form content works and why it’s here to stay
- The biggest myths surrounding short-form content
- The HELPS framework of creating content that hooks and engages your target audience
Lesson 2 : Your Content Roadmap
Start Course TodayThis chapter answers your big question on “What type of content should I create?”. At the end of this chapter, you’ll have a full-on content roadmap that will help you not only create attention-grabbing content, but also avoid the most common pitfalls other creators make.
In this class, you will learn:
- How to determine your roadmap so you know what you’re trying to sell or communicate, who you’re trying to reach, and why it matters
- How to clarify your message to convey why you care and why your audience should care
- Crafting the perfect CTA (call-to-action) to make your prospects jump at the opportunity
Lesson 3 : The Art of Scripting
Start Course TodayThe art of scripting is about your ability to effectively communicate your message in a short-form manner. This skill will not only be beneficial for short-form content creation, but it’s a skill you’ll have for life.
In this class, you will learn:
- How to turn long-form copy into a powerful shortened version
- The 4-Step HOOK Formula that’ll catch your prospect’s attention
- The 5 S’s that make up “Good” Content
Lesson 4 : Phone Production
Start Course TodayWhen you produce content on your phone, that’s where you edit, record, and even publish. Plus, you always have your phone with you. In this chapter, you’ll learn all about the production gear and accessories you should have in your inventory to produce high-end content.
In this class, you will learn:
- Pye’s “Must-Have” Gear + Accessories to elevate the look and feel of your content
- How and when to utilize tools such as screen captures, recordings, and narration to 5x, 10x, or 20x your reach
- You don’t need to hit “home runs” with every video, but rather creating consistent wins that set you up for success
Lesson 5 : Full-Scale Production
Start Course TodayIf you’re looking for full-scale production value, this chapter is for you. With full-production, that convenience factor of your phone is gone. I’m going to show you how to efficiently produce content without the need for your phone.
In this class, you will learn:
- Tips and tricks on creating the perfect set design, including location, lighting, camera, and audio
- Brief but noteworthy lessons on OBS Video + Audio Capture and Adobe Premier editing software
Lesson 6 : Publishing
Start Course TodayYou’re nearly there! You’ve mastered your foundation, content roadmap, scripting, and production. Now comes publishing. I’m going to show you an in-depth breakdown of how to effectively publish your short-form content to TikTok, Instagram, & YouTube.
In this class, you’ll learn:
- A detailed publishing checklist to ensure your content is ready to go.
- In-depth lessons on publishing TikToks, YouTube Shorts, and Instagram Reels including best practices, key tips, and what to avoid.
Our Students Love What We Do
These students have seen real results, using our program to understand their business, and marketing needs better.
His programs are incredible
“Pyes ability to transfer first principles of platform-specific storytelling to anyone in any domain is second-to-none. His programs are incredible. Even one hour with Pye will save you hundreds of hours of frustrating trial and error.”
The brilliance of this marketing strategy lies in its simplicity
“Pye has gotten to the core of what appeals to consumers as human beings, which is usually lost on most of us trying to market a product or service. And he provides a very straightforward road map on how to apply it effectively to any industry. I highly recommend this course to anyone trying to market their trade in our internet and social-media driven society.”
This program changed the way I approached my content creation
“It finally gave me a really straightforward approach that makes making content easy and actually works! From my first post, I ended up getting hundreds of thousands of views on my video. Pye is an expert and growing organically through social media and his frameworks work! If you create content for your business, you need this program. ”
The Mastermind
About Pye Jirsa
The Mastermind
About Pye Jirsa
Pye Jirsa is an expert on content marketing. With 1.4M followers on TikTok and 500k+ subscribers on YouTube, Pye has been able to create a process for short-form content production that’s repeatable, scalable, and profitable. Pye’s experience in educational courses is extensive. His courses on Creative Live are some of the highest rated courses in their library, with his Photography Business course reaching 52,000+ students with a 100% recommendation/rating.
Pye is the founder and partner of SLR Lounge – a premium educational community geared towards providing photographers with real-world photoshoot education.